Bennett Oghifo

TracTrac, a Nigerian agricultural mechanisation service provider, has said that it is transforming farming for smallholder farmers in Nigeria, bridging the gap between farmers and modern mechanisation. 

At a virtual press briefing in Lagos, the CEO of TracTrac Mechanisation Services Limited, Godson Ohuruogu said, “Our mission at TracTrac is to provide smallholder farmers with the tools, knowledge, and financial solutions they need to succeed in a modern agricultural landscape. 
“By leveraging technology, strategic partnerships, and policy advocacy, we are not just delivering mechanization services but building a resilient ecosystem that empowers farmers for future generations.” 

He said, “Through technology-driven solutions, financial accessibility, and strategic partnerships, TracTrac enhances farm productivity, promotes economic growth, and drives sustainable agricultural development. 

“Despite agriculture being Nigeria’s economic backbone, 133 million people (63% of the population) live in multidimensional poverty, with most in rural areas relying on low-productivity, subsistence farming. Only 16% of smallholder farmers have access to mechanized equipment, hindered by high costs, limited financing, and weak supply chains.” 
TracTrac, a technology-driven company founded in 2019, is changing this by deploying tractors and mechanization services to over 135,000 farmers this year, increasing efficiency, productivity, and access to sustainable farming solutions while supporting over 3,900 young MSPs.  Empowering Farmers with digital innovation, TracTrac’s success is its TracTrac-Plus platform, a real-time digital booking system connecting farmers with Mechanization Service Providers (MSPs), enabling real-time asset tracking, farm mapping, payment, demand aggregation and order fulfilment. This technology optimizes service delivery by reducing delays, increasing mechanization access, and ensuring efficient use of resources.